7. Location – Little Orchard is based in Manchester City Centre but works with clients and agencies in London and across the UK (and even a couple international ones). It means they get London style creative for Manchester style prices.
And if proof is needed…
Issue: ensuring both the pubic and the thousands of volunteers understood this project was a community effort. It has to maintain Oxfam’s quality standard but for a charitable price.
Insight: the story is not so much about the plants – but the people.
Idea: create a ‘Gardener’s World’ look to have PR-ability and tell an emotive story – all for a low cost.
Implementation: using stedicam and sweeping jib shots, interviews with the volunteers and comments from onlookers, the story was framed by the beautiful song from the choir.
Impact: The behind the scenes videos went out extremely quickly on the Oxfam website. It generated much needed exposure and helped Oxfam’s work stay front of mind in difficult times.
For many creative agencies and direct clients working with a local company means they are cost effective and convenient. But the same can be said for businesses based in the rest of the UK – we have camera teams in strategic locations across the UK making Little Orchard responsive, easy to work with and that all important cost-effective. Call 0845 838 7396 for a video production quote today.
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